To unlock the full potential of your corporation, leaders must envision what a more innovative and successful future looks like, particularly in today’s rapidly changing landscape.  Sometimes, corporate teams struggle with the possibility of being able to imagine real potential growth possibilities. This is partly due to the duality of needing to sustain the current business through becoming incrementally better while also needing to compete with the new entrants that do not have to deal with that while creating a market. Responding to this imperative, our Corporate Imagination activates the collective creativity of your team to envision a brighter tomorrow and craft your narrative, laying the groundwork for meaningful connections and decisive actions that achieve real-world business goals.

Our approach builds on over a decade of work that led to the development of powerful tools and strategies in collaboration with organizations around the globe, empowering them to create actionable plans that turn imaginative solutions into tangible results. In short, we enable individuals and teams to think creatively, collaborate in new and dynamic ways, and tackle complex business challenges with an imaginative mindset.

The Corporate Imagination, defined as the collective vision for what a thriving future could look like, equips you with an approach that allows you to:

  • Identify goals and northstars that serve as a guiding compass for strategic alignment, ensuring the team stays focused on meaningful opportunities and future aspirations.

  • Leverage a team’s collective voice to create visions of future success that honor the company’s heritage and values.

  • Chart innovative paths forward that anticipate and respond to industry shifts.

  • Position the organization as leaders who address complex business challenges with creativity and care.

  • Strengthen existing partnerships and foster new relationships with stakeholders, clients, and employees.

  • Embrace diverse perspectives and learn from others whose experiences differ from our own.

  • Tap into alternative ways of thinking about the market, our business strategies, and the future of our industry.

At the heart of our approach is the belief that imagination, storytelling, and popular culture are powerful tools for shaping corporate visions. By tapping into the stories and cultural narratives that resonate with our teams, clients and customers, we can build stronger connections and more compelling visions for the future. Storytelling allows us to communicate complex ideas, inspire innovation, and unite our teams around shared goals and values.

For us, imagination and strategic foresight are essential first steps toward building robust business plans and interventions. We collaborate with experts and practitioners from various sectors to craft visions for the future that respect a shared history while driving growth and connection. We offer ready-to-use tools such as workshops, and we also work with organizations to build customized solutions tailored to specific business needs.

Corporate Imagination

Our Approach

  • As part of the process, we work closely with leadership to identify key goals and define northstars that act as a guiding framework for the organization’s efforts. This ensures alignment across teams and provides a clear, inspiring direction that reflects the company’s strategic vision. These northstars anchor decision-making and help leaders navigate complexity with confidence.

  • We invite every team member to bring their whole selves to the conversation—drawing on their unique experiences, perspectives, and creativity. By creating a space where everyone feels valued and empowered, we foster deep connections within the team. This inclusive environment encourages open sharing and collaboration, setting the foundation for meaningful dialogue and collective growth.

  • With the team connected and engaged, we move into the brainstorming phase, where everyone is encouraged to explore new possibilities and innovative solutions. This collaborative process of creative visioning allows the team to generate a wide range of ideas, tapping into the collective imagination. Together, we craft a shared vision that is not only inspiring but reflects the diverse perspectives of the group.

  • Once a shared creative vision is established, we focus on connecting these imaginative ideas with real-world, tangible next steps. We work together to map out actionable strategies that align with the organization’s strategic goals. Additionally, we offer an ongoing service for monitoring and assessing progress, ensuring that these plans continue to evolve and adapt as needed. This continuous engagement helps the team stay on track, make necessary adjustments, and achieve success.

Our Offerings

For us, the process is a key part of the outcome. This approach can lead to tangible outcomes such as forming new strategic alliances, developing forward-thinking business plans, innovating product lines, and even reimagining organizational structures to help companies thrive.

  • Goals/Northstar Setting & Opportunities Discovery/Alignment – Half-day executive session

  • Imaginative Future Casting - Multiple half-day sessions with diverse groups

  • Idea to Action Roadmapping - Half-day to two-day cross-sectional session

  • Repeatable Patterns & Models of Growth - De-risking sprints of 12 weeks